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The mechanical heart of EXPO 2015

The Italian manufacturers of agricultural machinery and equipment represented by FederUnacoma closed their experience at the Milan Universal Exposition with a strongly positive balance sheet.Exhibitions, events and cooperation projects aimed at again confirming the decisive role of mechanization for the development of the agro-food supply chain

by the editorial staff
December 2015 | Back

The great success of the EXPO 2015 event extended to the agricultural mechanization sector, represented at the Universal Exposition by FederUnacoma. The Federation of Italian Agricultural Machinery and Equipment took part in the Universal Exposition with displays and events based on the issues of grounds keeping, earthmoving and associated components to wind up this adventure with a decidedly positive balance sheet. 

The multimedia area dedicated to agricultural mechanical engineering located in the Federalimentare Cibus è Italia (Food is Italy) exhibition space drew more than 300,000 visitors to the show and brought to center stage the importance of the sector and the experience of individual industries, including Ama, Annovi & Reverberi, Breviglieri, Capello, Caron Officine Brevetti, Comer Industries, Irrimec, Ocmis Irrigazione, Rovatti Pompe, Salvarani and Zanon, representing the outstanding quality and ranges of merchandise produced by Italian manufacturers. FederUnacoma’s official participation in the Display of Confindustria, the Italian Manufacturers Confederation, FabFood-the Factory of Italian Taste, brought agricultural mechanization into an educational experience focused on agro-food supply chains targeted mainly on young people in the general public. The great success of this event was testified to by about than 500,000 visitors plus 800 school groups. 

FederUnacoma was also on hand in the Parco della Biodiversità (Biodiversity Park), managed in Milan by the BolognaFiere, for outlining the eco-compatibility requirements modern mechanical means can now vaut as right and proper strategic instruments for environmental policies.

The FederUnacoma president, Massimo Goldoni, stressed the point, “Agricultural mechanics in the setting of a review on the theme of food and nutrition underscores the close link between agricultural productivity and the availability of quality food resources and the way mechanical technologies are decisive for the future of the primary sector.”

EXPO 2015 was, moreover, an attractive forum for organizing meetings with business people arriving from abroad in delegations from twenty-nine countries set up by the federation’s Internationalization Office and institutional events. Among them were an international meeting of the Club of Bologna with the prestigious result of adding to the closing official EXPO documents a specific report on agricultural mechanical engineering and the celebration of the 70th anniversary of the Italian manufacturers.

FederUnacoma Executive Director Simona Rapastella declared, “Our objective is to capitalize on this legacy of experience, visibility and contacts for developing supply chain projects at the national and international levels drawing on the concept that quality food presupposes, upstream, mechanization and a highly technological production system.”

One of the first projects started up at EXPO to report involves Mozambique with the formation of a Work Table including MEP Cécile Kashetu Kyenge as vice president of the European Parliament delegation at the ACP-EU (African, Caribbean and Pacific – European Union Partnership Agreement) and representative of the Emilia Romagna Commissioner of Agriculture. The MEP also represents AIA (Agricola Italian Food), CEFA, CAM (Mozambique Consortium Association), Coopermondo, the consortium for safeguarding Grana Padano cheese, the Granarolo company and FederUnacoma. The purpose of the technical table, to which will be added a Table for Communications, is to develop cooperation with the African country based on an agro-industry model which coherently brings together all the phases of the supply chain, production in the field as wall as transformation and consumption.

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