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In the economic area embracing the Middle East and North Africa, more emphasis is given to the strategy of diversification of activities, that are now less concentrated around oil and increasingly directed towards agriculture and the agrofood sector. With these new chains, the demand for mechanization at all levels is increasing and, with it, business opportunities for the industries of the sector. The projections related to trade are alarming, with growing partnerships with China, India and Turkey on one side and, on the other side, a decline for France and Italy

The issue of food and sustainable development was the centerpiece of a conference held in the setting of the Rimini Meeting. The compelling challenges as well as winning experiences in the sector of agriculture, the food industry and the mechanization of agriculture were illustrated during the meeting which brought together participants including the Minister for Agricultural and Forestry Policy Maurizio Martina and the president of the Italian Agricultural Machinery Manufacturers, FederUnacoma

EIMA International provided the occasion for the 25th Meeting of the International Association of experts in agricultural machinery. The focus was on the role that agricultural machinery plays in economy and in the growth of the agro-food production chain